Styling Products

FI Hair Wilhelmina Brush S, M & L. Featured on Martha Stewart's Living Magazine "Best Brushes", Soft & flexible cushion pad adjusts to the head shape for better distribution of natural oils while being gentle on the scalp. Pure root boar bristle tufts penetrate through the hair adding shine and condition.

• Combination of Boar Bristle & Nylon polishes & maintains healthy hair
• Naturally uneven bristles help penetrate through he hair allowing for better brushing
• Better bristle stiffness and superior quality
• Flexible rubber cushion pad adjusts to the head shape for better distribution of hairs natural oils
• The handle is specifically designed to fit the shape of your hand
• 6 ring (small) or 9 ring(larger) sizes available
  

What is Plus Size: Perfect Body Mousse?

An airy, medium-hold mousse that gives hair a fuller look + feel, while providing volume + body. Plus, it protects hair against heat up to 450°f.

Who it's for?

All hair types 1–4c wanting a fuller look + feel

Why it's special?

Amp up the volume! this oh-so-cushiony mousse results in fuller, healthy-looking hair, giving your 'do the special 'oomph' it needs.

• Provides instant fullness + lift - results in touchable body + bounce as soon as you work it through your damp strands.
• Weightlessly hydrates - we made sure the airy texture is still hydrating, but never weighs you down.
• Medium hold - for a voluminous look that stays-- sans any stiffness.
• Heat protects up to 450°F

How to use:

1. Shake can before use.
2. Work a golf ball sized amount evenly through damp hair from roots to ends.
3. Style as usual.

Key ingredients:

• Styling polymer (vp/acrylattes/lauryl methacrylate copolymer) - provides long-lasting movable, flexible hold and anti-humidity benefits.
• Sea buckthorn - one of the most potent natural ingredients on the planet, this "superfruit" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.

*This product does not contain any direct gluten contributing ingredients. If you have allergies or sensitivities, please consult your doctor

Moroccanoil Curl Defining Cream enhances and defines curls. It increases bounce and movement for frizz-free, shiny curls with improved shape and separation. Moroccanoil Curl Defining Cream conditions and provides soft hold with 48-hour curl definition*. A no-fuss, all-in-one styling product that replaces the regular cocktailing of several styling products such as leave-in conditioner, gel, mousse.

How to use: Dispense and massage a generous amount between the palms. Apply throughout damp, towel-dried hair. Comb though and diffuse or allow to air-dry.

*Based on an independent lab study.

Hair color is personal. Dry shampoo should be too. By popular demand, Moroccanoil® launches its first-ever dry shampoo in two formulas, for Light Hair Tones and for Dark Hair Tones.

Moroccanoil Dry Shampoo Light Tones contains ultra-fine rice starch that absorbs oil, buildup and odor, leaving hair instantly cleansed and refreshed. UV-protecting, argan oil-infused formula contains subtle violet undertones to balance brassiness in blonde hair and bring out the best in light tones.

WHAT’S SO SPECIAL ABOUT IT?

• Adds natural volume and width to your style 
• Provides natural grip for intense fullness 
• Volume lasts up to 72 hours

• VP/VA Copolymer – provides volume support 
• Soribtol – adds surface texture
• Eucalyptus & Cinnamon – are known for helping to provide fullness and body. Organically cultivated.

What is Dream Routine: Overnight Hydrating Hair Mask?

It's time to put dry hair to bed with our ultra-hydrating, silicone-free overnight hair treatment mask. Infused with hyaluronic acid, Dream Routine boosts moisture for 72 hours* and results in hair that is 3x more hydrated by morning*.

Who it’s for?

All hair types 1–4c experiencing dryness

Why it’s special?

It's called beauty sleep for a reason. Infused with the ingredients of your dreams like hyaluronic acid, coconut water, blue algae, and sea buckthorn, this no-rinse, silicone-free overnight hair treatment mask intensely moisturizes strands.

• Ultra-hydrating: dream routine boosts moisture for 72 hours* and results in hair that is 3x more hydrated by morning*.
• Long-lasting benefits: reap the benefits of this overnight treatment mask for 4 washes*.
• No staining here: although dream routine is a no-rinse treatment mask, it doesn't stain your pillow so you can rest easy.

*clinically proven, when used as directed.

How to use:

It's called beauty sleep for a reason...

• Comb through hair.
• Pump 1-4 times into hands depending on hair length and thickness.
• Apply to dry or damp hair before bedtime.
• Distribute from mid-lengths to ends.
• Ready for your beauty sleep!
• Pro Tip: Can be used at any time of the day when hair needs a boost of hydration.

Key Ingredients:

• Hyaluronic Acid - typically, a naturally found substance in skin, hyaluronic acid helps plump up dry hair by attracting in moisture from the air around you.
• Polyglutamic Acid - known to promote moisture retention.
• Bio-fermented coconut water - contains various electrolytes, monolaurin, lauric acid, and plant hormones to add natural hydration to hair.
• Blue/green algae - provides essential fatty acids, amino acids, as well as vitamin a and beta-carotene.
• Sea Buckthorn - one of the most potent natural ingredients on the planet, it is one of the few known plant sources of the fatty-acid omega 7. The superfruit is loaded with 15 times more vitamin c than an orange and 3 times more vitamin a than a carrot, making it the ultimate holy grail ingredient for healthier hair and scalp. Even better, our Sea Buckthorn is sustainably sourced from Tibet!

What is Fluxus: Touchable, Flexible Hold Hairspray?

A flexible working hairspray for stay-all-day style that you’ll still be able to run your fingers through.

Who it's for?

All hair types 1–4c who prefer a flexible hold.

Why it's special?

• Butyl ester of pvm/ma copolymer - protects hair against high humidity while leaving it with a natural feel; no stickiness or flaking
• Safe for color-treated, brazilian-treated and keratin-treated hair

How to use:

1. Shake, spray on styled hair. repeat.
2. Benefits everyday styles and increases blowout longevity – mist before or after ironwork for a flexible hold and perfect finish.

Pro Tip:

Spray onto detangling brush to break up curls with extra hold + definition.

Key Ingredients:

• Butyl Ester of pvm/ma copolymer - protects hair against high humidity while leaving it with a natural feel; no stickiness or flaking
• Sea buckthorn- one of the most potent natural ingredients on the planet, this "superfruit" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. omega 7 promotes elasticity and provides superior hydration making it the ultimate holy grail ingredient for hair and scalp.

*This product does not contain any direct gluten contributing ingredients. if you have allergies or sensitivities, please consult your doctor

Redken Dry Texture Finishing Spray is a weightless styling spray that creates airy texture and volume without buildup or powdery residue.

Flex Dry: Upgrade your styling routine and protect your hair from damage with the game-changing Wet Brush® Speed Dry®Brush. Its vented design allows for air to pass through the brush, expediting your drying time and lessening your hair's exposure to heat. HeatFlex® bristles flex as you style, preventing pulling or snagging strands and protecting against breakage.

Pro Thin Detangler: Specifically designed to detangle fine or thinning hair, the Wet Brush® Custom Care Thin Hair Detangler features a unique dispersed bristle design that puts less stress on delicate strands. Intelliflex® bristles bend and flex as you brush, delivering 45% less damage and 55% less effort. The result? 100% happier hair.

This 4-in-1 styling tool combines the benefits of a round brush, blow-dryer, straightener, and curler to produce salon-quality results for all hair types.

Key Benefits:

• 2x smoother hair/50% less frizz*
• Less damaging when compared to the combined use of traditional tools**
• Improves shine
• Advanced ionic technology minimizes static for shiny, frizz-free results
• Far-infrared light reduces thermal exposure and locks in moisture
• 360° airflow
• 3 power settings: High, Low, Cool
• Quiet and lightweight

How to use:

1. Use on damp or dry hair. Separate hair into sections.
2. Turn on the appliance by rotating the power control on the handle. When the appliance is turned on, the infrared light is lit and the ionizer function is activated.
3. Continue rotating the power control to select the appropriate temperature setting and fan speed to style your hair.
4. Shut off the appliance by rotating the power control to the “OFF” position.